Frager Factor

Wednesday, March 21, 2012

Mercedes2Go: Whomever Wrote.Mobi off for Dead Doesn't Remember My Post About It's 2nd Life As A Carvertising Brand


Driving electric vehicles now possible — and affordable — for an entire city

car2go begins deploying 300 emissions-free vehicles throughout San Diego

  • Successful: One million rentals from 50,000 car2go members
  • International: Launches announced in Amsterdam, San Diego and Vienna
  • Customer-centred: Direct contact with new customer service model
  • Price conscious: Good value for daily rates in Hamburg and Ulm
Ulm– car2go, the world's first fully flexible short-term carsharing program, has broken through all barriers to reach the impressive milestone of one million rentals. For more than two and a half years, the network of blue and white smart fortwos, operated by the Daimler subsidiary have been used on average, more than1,000 times per day. At the same time, car2go registered the 50,000th global car2go member at the Hamburg shop this week.
The car2go mobility service, first launched to the public in Ulm in March 2009, has an impressive customer base in the city, with more than 20,000 registered members; at their disposal is a network of 300 car2go edition smart fortwos, ready and available for use. In 2010 and 2011 car2go expanded into more cities, including Hamburg, Austin, Texas and the Canadian city of Vancouver, where the company is continuing its success story. After operating for just six months, car2go in Hamburg has nearly 9,000 registered customers, and has recently expanded its operating area. Its fleet of 300 cars has become a prominent feature of the cityscape. In total car2go customers around the world have driven nearly ten million kilometres in car2go vehicles. The average distance covered in one trip is between 5 and 10 kilometres. The two-seater smart fortwo has proven to be the ideal sized car for driving in big city traffic. and now....



car2go N.A., LLC, a wholly owned subsidiary of Daimler North America Corporation, and the City of San Diego today officially launched North America’s first all-electric carsharing network, making emissions-free driving a widely available and affordable transportation option for all of San Diego.

A New Way to Get Around
The car2go smart fortwo electric drive carsharing network provides San Diego drivers with unmatched flexibility and convenience in urban mobility. Starting today, and for the first time in the history of North America, an entire city will have on-demand access to a large network of electric drive cars.

“car2go has set a new milestone in terms of flexible and tailor-made individual mobility. As the innovation leader in the automotive industry, we strive to serve our worldwide customers not only with leading-edge technology but also with groundbreaking new concepts,” said Thomas Weber, the Daimler Board of Management member responsible for research and development. “Therefore, we accelerate the rollout of this cutting-edge mobility concept. Starting Nov. 18, 2011, San Diego will be part of the innovative worldwide car2go network with a fleet of emission-free smart fortwo electric drive.”

car2go began deploying 300 smart fortwo electric drive vehicles Friday in San Diego, which are now in service and available for use.

“car2go’s investment here is another major step toward making San Diego the nation’s electric-vehicle capital,” said Mayor Jerry Sanders. “This carsharing program gives San Diegans a clean transportation option and complements walkable lifestyles in our city’s urban communities.”

Revolutionizing the Carsharing Industry
Unlike traditional carsharing programs, car2go meets the daily needs of members by providing a free-floating network of vehicles that is truly available on-demand for point-to-point trips. Members can use car2go with or without a reservation, for as long as they would like, without having to commit to a return time or location.

“We have designed car2go to be convenient and flexible, to meet the demands of everyday life, and to fit the lifestyle of our members,” said Nicholas Cole, president and CEO of car2go N.A., LLC. “It is as easy as having access to your own vehicle, and in some cases, like in densely populated downtown areas such as San Diego, it can actually be easier. car2go fills the gap between where you are and where you want to be.”

San Diegans will now have access to the car2go network of electric vehicles 24 hours a day, seven days a week. When they’re finished using the vehicle, members can park in a car2go-designated spot, at city non-restricted meters or on-street in residential neighborhoods within the car2go operating area. Parking, recharging, insurance and maintenance are included. Members pay by the minute, and only for the time they use the vehicle, with discounted rates for hourly and daily use.

“San Diego is a progressive city focused on a sustainable future. Starting today, San Diegans who have dreamed of owning an electric vehicle but could not, now can enjoy the benefits of electric vehicles and become part of an emissions-free mobility revolution,” said Cole. “car2go is revolutionizing the carsharing industry and the future of urban mobility. The launch of car2go in San Diego will serve as a model for other cities around the world that are looking for ways to reduce emissions, alleviate congestion, and create a more sustainable environment for their residents.”


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Tuesday, March 20, 2012

Domain Boot Camp to Provide Years of Domain Training to Beginners Through Live Two-Day Workshop


Summary: Recognizing that many people struggle to learn about the domain industry and how to enjoy success in it, Domainate offers a unique approach - a live 2-day training workshop known as Domain Boot Camp - to help beginners hit the ground running.







The domain industry is baffling to most of those looking to enter it, with many closely guarded secrets that are never shared. Because of that, few people are able to reach their long term goals in the domain industry despite there being enormous success enjoyed by some domain professionals.

Domain sales and service company Domainate intends to change that through their intensive live 2-day training workshop, Domain Boot Camp, led by Domainate CEO Sharon Hayes and COO Steve Jones.

"Many people try their hand at domains and fail," said Hayes, a 16-year veteran of the domain industry. "Sifting through information and making contacts is the current way most people learn. Unfortunately, the most valuable information is often kept behind closed doors, only learned through years of trial and error."

Even domain industry events can leave something to be desired for a domain beginner. "The industry events out there do allow someone new to meet many domain professionals from around the world, which is indeed a valuable experience," said Jones. "They rarely however do more than give you a glimpse of the domain industry. A domain beginner attending those events wouldn't be prepared to hit the ground running."

Domain Boot Camp intends to solve this problem by covering in extensive detail topics such as:

• Domain Research
• Domain Valuation
• Negotiation
• Brokering
• Monetization and Development
• Domain Sales

"The key to why our training works is that we cover every facet of getting involved with domain names," said Hayes. "In 2 days, they experience what would take many years to learn through trial and error on their own."

The Domain Boot Camp workshop is suitable for:

• New domain investors
• Intermediate domain investors
• Advanced domain investors
• Internet entrepreneurs
• Affiliate marketers
• Corporate brand managers
• Publishers
• Advertisers

The next Domain Boot Camp will be held in San Diego May 5th-6th with a special pre-workshop session on how domain investors, developers and marketers can better take advantage of social media to increase the value of their domains and web properties, led by Sharon Hayes.

Early bird discounts of up to 33% off are being offered to attendees registering in advance. To keep the focus on quality training, a limited number of sponsorship opportunities will be available.

"We're always looking forward to turning many more entrepreneurs into seasoned domain experts through our workshops," Hayes said. "Helping new people experience our passion and success with domains also helps the industry grow and flourish."

About Domainate

Domainate helps businesses, organizations and entrepreneurs establish and enhance their online presence through quality domain names. Services include branding and rebranding, acquisition, consultation, research and recovery as well as training and wholesale domain sales offered through Doma.in and domain registration offered through ComEtc.com.

Sharon Hayes, CEO and Co-Founder of Domainate, is a serial entrepreneur who has worked in B2B marketing online since the early 90's. Having been in the domain industry for over 15 years, she has personally sold over 12,000 domains. Sharon is currently considered one of the most influential people in business in social media according to Huffington Post.

Steve Jones, COO and Co-Founder of Domainate, is an entrepreneur who has been involved with domains since 2004 and has worked exclusively with domains for the last 4 years. Notable sales include Poker.in, the record for highest public .in domain sale, and SixDegrees.org, bought by Kevin Bacon who then co-founded the charity Six Degrees.


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Not Just Any Eye: Donna Schaffer 5-figure Sales Streak Soars Thanks To The Revolutionary DNS Sales Platform


"Love the recent articles on the FragerFactor regarding end-users, domain upgrades, SIRI and the coverage of sales at DNS. I think this really helps end-users understand the value of Domain names... It's not estibot! "



Yep, she's closed another one- the 10th solid sale since we've been reporting results following Frank Schillings release for his personal sales system FREE to the portfolios parking at InternetTraffic.com. If you have a AAA rated portfolio, get on Frank's platform. Your life will change on that day.

And congratulations to Donna on an one-eyed, double-digit sale: AnyEye.com, that looks so expensive until your forget there may be more than meets the EYE in this case like IDN: 无法找到该页 for 15 large!


Other Donna blockbuster sales closed by selling reasonable and selling off another great portfolio that's been placed in the trust of the DNS team: SmartExpense.com, which will be the name for a CLOUD expense based track...

and... "Keeper Mobile data encryption for Smartphones" APP has been rebranded KeeperSecurity.com to compliment existing KeeperDesktop. Congratulations to domainer Donna Schaffer and her broker, DNS, on this sale, one of a pair of near five-figure sales- the other RemoteManaging.com sold to RemoteManaging.nl.

From previous posts:

"Keeper Mobile data encryption for Smartphones" APP has been rebranded KeeperSecurity.com.


Callpod is a creator of consumer electronic products and software that enhance existing technology, and the new owner of the perfect domain to brand their mobile password security APP and compliment an existing APP called KeepDesk-- KeeperSecurity.com.

Darren Guccione is the CEO and Co-Founder of the Company. Darren has extensive experience in product design, engineering and development. Prior to Callpod, Darren served as Chief Financial Officer and financial advisor to JiWire (www.jiwire.com), now the leading media and technology service provider for the WiFi industry. He was formerly the Chief Financial Officer and a primary shareholder of Apollo Solutions, Inc., which he and his partners sold to CNET Networks, Inc. in June 2000.

In 2009, Callpod has launched Keeper Desktop, its first software application for desktop and laptop computers.shortly thereafter, Callpod officially introduced Keeper Mobile data encryption for Smartphones. It quickly became the #1 most downloaded password storage application on iTunes (iPhone and iPod Touch) and is consistently the top 5 most downloaded business software app on iTunes.

Now to compliment the branding of KeeperDesktop, the "Keeper Mobile data encryption for Smartphones" APP has been rebranded KeeperSecurity.com.

“Today, consumers need to do everything they can to keep important information as safe as possible, “said Craig Lurey, Callpod’s CTO and Co-founder. “Keeper uses one of the most powerful encryption tools in the world to do just that and users can feel confident that their information is safe against thieves and hackers.”

Congratulations to domainer Donna Schaffer and her broker DNS on this hear five-figure sale. Donna and DNS also recently RemoteManaging.com to RemoteManaging.nl.


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Monday, March 19, 2012

Facing Imminent Internet Shutdown, FBI Ghost Click & Former iCANN Official Speaks Truth To Power


"The bottom line is this: Small businesses have not asked for more TLDs, and they would not benefit by acquiring them"
-- Former ICANN Officer








"Gen. Keith Alexander, head of the U.S. National Security Agency, testified in Congress that computer hackers could have the ability to take down the entire U.S. electrical grid within the next two years. Given the constant attacks on the Internet and the world’s critical infrastructures, the long term prognosis for defeating cyberattacks is grim. Cyberwarfare is a form of asymmetric warfare in which it is far cheaper in terms of money and manpower to launch an attack than guard against one."


From COLLAPSE OF THE INTERNET IMMINENT? a warning issued on WND.com:
"Hacking group threatens March 31 shutdownIn the era of modern cyberwarfare, even some seemingly fantastic claims are being taken seriously. There is a new threat on the horizon that sounds unreal but is given serious attention by cyber specialists."

“Operation Global Blackout” is a movement by a group of cyber hackers to shut down the Internet by launching an attack on Root Name Servers, the machines that control the Internet.

"The hackers, claiming to be the infamous hacktivist network Anonymous, said that they are going to shut down the Internet to protest “SOPA (Stop Online Piracy Act), Wallstreet (sic), our irresponsible leaders and the beloved bankers who are starving the world for their own selfish needs.”

"Anonymous said the global shutdown “may only lasts [sic] one hour, maybe more, maybe even a few days. … Remember, this is a protest, we are not trying to ‘kill’ the internet, we are only temporarily shutting it down where it hurts the most. … No matter what, it will be global. It will be known.”

"Other researchers also believe this may be a big April Fool’s joke. Some believe it is an example of what the cyberworld calls “trolling,” posting false, inflammatory messages to the Internet merely to provoke a response."

"Those in the hacking world aren’t so confident. The Anonymous members plan to use a relatively little-known technique called DNS amplification, which utilizes a flaw in the server programming, called an “exploit,” to send out streams of useless data that in turn cause other name servers on the Internet to add to the turmoil by producing even more useless data that overwhelms the server’s ability to handle the data."

"While some analysts do not think this current threat is real, previous attacks on the name servers have been taken very seriously."

March 8 was the original date for the FBI to black out part of the Internet for millions of users to stop the spread of a piece of computer malware called DNSChanger Trojan. This is a hacking program that has infected millions of computers all over the world in more than 100 countries. (The date has now been postponed to July 9). The program was designed to join together computers, called bots, in huge networks called botnets that would point users to malicious name servers in Estonia, New York and Chicago.

The DNS servers would then display fake search answers, and promote fraudulent and dangerous products. Because every Web search starts with the name servers, the botnet would show users false version of the Internet.

"The FBI took over the botnet’s “command and control” servers in November as part of Operation Ghost Click. One reason the FBI didn’t implement Operation Ghost Click now is that it would leave almost half a million computers still connected to the Internet with this malware still installed, waiting to be used by a hacking group for a different purpose, such as a DDoS attack. (The DNSChanger Working Group has information on its website on how to test for and clean a machine of the malware.)"

"Hackers repeatedly have shown great ingenuity in breaking down protective firewalls and defeating defenses and have stolen vast amount of data, bringing computer systems to their knees."

"Gen. Keith Alexander, head of the U.S. National Security Agency, testified in Congress that computer hackers could have the ability to take down the entire U.S. electrical grid within the next two years."

"In previous testimony, Alexander warned that hacking groups such as Anonymous are moving in a more disruptive direction by attempting to do physical damage to critical infrastructures."

"The final outcome of the battle remains very much in doubt." Full Text and IBM Security Report


And the other big news today coming from the Wall Street Journal
Should Small Businesses Get New Top-Level Domains?

Image: UPI via Google

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Sunday, March 18, 2012

Allchin to Gates "We're Smoked"-Rumor: Cook Dropping The "i" Word

"Has anyone noticed the irony of AppleWebKit coming from MS's search.msn.com IPs? "


Re: Bill Gates Shares Public Sentiment That iPad May be Apple's Biggest Miss- February 11, 2010 8:29 AM


I am writing this post because I am happy to see Bill Gates finally paying attention after our provocative post about Ballmer.

How do I know Bill Gates is reading this?

It's because in the early 90s I sent an email to him. A form response "thanks for your suggestions etc" came under his name and the digital DNA that was left, showed a hotmail alias and was created on a PC running MAC. This was a prototype that was hotly contested for political reasons among chip makers and veto'd by Steve Jobs that never made it into public domain.

And since my post, the same digital DNA pegs Gates to reading these posts.

When I worked for a Cloud software company I was amazed that on any PC I could call up my MAC from home and use it like a MAC would. I thought what a blessing, if you could have the best of both worlds. I always wondered why the cloud wasn't marketed that way.

Now with iCloud- it will- everything will work together- the email you sent on a tablet will get copied and filed in the sent mail of all your other devices.

It is the key to unlocking the enterprise.

It's happening right before our eyes.

The people buying the iPads are the ones who will force the issue.


One of the reasons that Apple has been so successful is branding and marketing and innovation based on looking at customer problems and solving them. Other equally talented organizations keep the same old same old and they rely on captive audiences rather than building buzz and excitement.

Discussing Apple's high profile iTunes store launch in 2003, Gates writes to a fellow executive, "Steve Jobs ability to focus in on a few things that count, get people who get user interface right and market things as revolutionary are amazing things...However I think we need some plan to prove that even though Jobs has us a bit flat footed again we move quick and both match and do stuff better."

His fellow executive, Jim Allchin, was even more blunt. He writes, "We were smoked."

But where there is smoke there is fire.

As one of the earliest MAC users and champions I can tell you that the only way I could have run my business using the leverages, capabilities and efficiencies of MAC was because Microsoft word was an application that ran on both platforms. I could take my client's word briefs and turn them into ads and brochures. I could sent them updates, schedules, email etc. The success of Apple would never have been possible without the role of Gates' word.

No surprise Apple is Gates single biggest customer. Every device sold to a PC user needs Office to take their investments in Windows digital assets and keep them working for them without a lot of manual labor.

Though the iPhones and iPads don't have the Office app, iCloud will. And that's why everyone (600 million and counting) that holds a MAC device in one hand and looks at a laptop and desktop from Dell across the room, will go for the subscription to iCloud. It will also solve the IT managers biggest challenge, employees demanding that their MACS work seamlessly with their corporate applications. Microsoft has made a fortune from Apple but really stands to make a fortune when 6 billion people on the planet will
increase productivity,gain access to knowledge and research and save money and gas on everything they buy.


With this rumor has it that the i branding convention will be retired. And it should be just like MAC, iMAC, G4, MacBook, AirBook and more have evolved over time.

From my blog posts and observation of MAC users, I know that few really get what iCloud is.

Few know how to leverage the incredible music, photo and video tools and sharing.

That's why they have no clue what I am talking about most of the time.

To generate the same kind of excitement to create demand for iCloud it needs to be renamed MicroMac "Finally Everything Computes"

Commercial "I'm a PC and I'm A MAC but now I am also a PC- what an idea giving consumers access to the best of both worlds. We call it the MicroMac- the ultimate computing solution.

(show Star Trek clip) Science fiction made real. And since your iPhone is much more than a phone, and your iPad is no longer based on typing, and your applications and files are not on either device but on a website, we're renaming the iPhone Spock and the iPad Kirk- Spock and Kirk give you the power to reach for the stars and realize your true potential. After all, if Microsoft and Apple take joint control of the "Enterprise" who better than Spock and Kirk in command? Of course the phones and tablets could be named "trekkie" as everyone understands Star Trek and the equity in those perceptions would fundamentally reverse the branding mistake of iCloud and give folks an aspirational image that clicks. Get it "Trekkie to Enterprise"

Windows devices will be renamed 'doors" opening a world of possibilities. Their phones and tablets can be named the Knob and The Bell.

Mobile devices are really like TV remote controllers- they give you remote access to your desktop which instead of being on your computer, is on the web and what your device gets is simply a screen image. That means download times and bandwidth will never be of concern again.

There are some videos that I can find and digitize that will blow your mind. Stay tuned.

But I've told you that the best Cloud names will not contain the word Cloud. That's because it's a tech term the masses will never be drawn to. I know having done the research for the inventors who never could get the messaging right.

oh btw, Don't cry for Gates. He is one of Apple's largest shareholders knowing what I know early on. At the end of the day he will make more off Apple than Jobs and Gates combined.

And he should be. Without Word, Apple would have become rotted fruit. Moreover Gates stepped up and was credited for saving Apple from demise in 1997 Wired: Microsoft rescues one-time and future nemesis Apple with a $150 million investment that breathes new life into a struggling Silicon Alley icon.

The whole value proposition whatever it eventually is called, is that now you are the captain of your life.

You are in control. You are the commander.

Whereas with Windows, it's been the other way around.





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Friday, March 16, 2012

"The 'O' Factor:" In a " O Fragerized" Overstock, .CO would Shine and .COM Stand For Something Bigger

"It's commonly known as the "O" Factor, but when Oprah Winfrey touts a product on her show there's nothing common about the craze that follows. Each year, starting in September, Oprah's staff picks products for her November "Favorite Things" show, which highlights a range of products from laptops to sleepwear to pastries.
"We had a hunch we would see an uptick in sales but not to the extent that we did," Schroeder said.
"The afternoon (Oprah's Favorite Things) broadcast we had over 100,000 Web hits and our sales volume for the month of December increased by over 100 percent." Source: CNN Money

Hum. Two being branding faux pas, Oprah known as Oprah and O becoming OWN and losing her audience and Overstock confusing customers by advertising O.co as a replacement for something that wasn't broken. What if we were to trade O for O or if the two companies worked together? It seems like such a natural fit. In fact I think Oprah should simply buy Overstock, and make O.co the QVC that sells her "favorite things" and book clubs. Here's what I'd advise her:


I am so sick and tired of (mainly) domain investors and the press cite what really was a strategic Advertising Campaign Call-To-Action blunder serve as an indictment of the .CO extension or a permanent stain in Overstock's future success.

It is said that "The man who makes no mistakes does not usually make anything. " (W.C. Magee)

And... There's only one thing more painful than learning from experience, and that is not learning from experience.

What this tells me as a marketing strategist who has a long track record of successfully turning around companies simply by fix in positioning and branding mistakes is:

The three primary reasons Overstock is not getting the results they need:
==>Your website is lacking traffic
==>Your website is not designed to produce sales
==> You're not in control of your destiny- Google is
==>Your business name is not relative or memorable
==> Key compelling messages are buried and not leveraged center stage
==> Ads follow the David Ogilvy recipe for failure by making the creative the star at the expense of the product or message

If I were advising you I'd suggest that you acquire a package of "feeder" domains that offer benefits to the customer and help you get known for what you are: The first place anyone should check or compare before buying anything anywhere else."

I'd change the ads to the more cheesy direct response retail ads offering a specific event at a specific time- "Big Warehouse lost lease, consigned 1000 GE dishwashers Wed 10AM while supplies last Dishwashers.net" Use email to make these offers. Buy data from Facebook to understand who is looking for what.

Other domains you could leverage include, BuyWholesale.com, Cheapest.com, DiscountPrices.com and SaveMe (which offers a cause-related tie to saving money and the planet).

Using these domains in specific campaigns with sense of urgency to act will become the success stories that will grace Time and Forbes as "The New Madison Ave" or "How Overstock succeeded in online business without being at the mercy of Google."

Revisit the .CO value and make a new series of ads that promote it. It is a shortcut. But more than just a navigation tool.

The more important shortcut you never emphasized is a shortcut to one click ordering, having your styles and preferences and sizes on call.

Having events on the calendar so you can get texted reminders that it's a birthday or anniversary and yours is a great place to find a gift that only looks expensive.

Promote it as an IPhone app- cool-the symbol always on, always with you, where price checks and comparisons are made easy. Where you can add to the wish list and get notified when floor models or other liquidations will include an item on your list.

I'm talking about M-A-R-K-E-T-I-N-G with a capital M.

They say you have 10 million accounts and one billion a year in revenue- one smart fragerized idea would leverage existing prospect pipelines to double that virtually overnight and ensure the 4th quarter loss you had last year would be a celebration next year because Christmas at Overstock starts now.

Some other ideas: Make Oprah your spokesperson. Use O.co to do a QVC show starring her presenting her favorite things that you will sell out immediately. It can also be carried on Own.

Put kiosks in malls. Show shoppers how to use your site. Install your app in their phone- train them. And give them commission to send their friends.

I think of Overstock as Century 21 downtown, Orchid Street, The rug sales in tents, When they take you in the warehouse at Best Buy to sell off the last year models, like the outlet malls etc- Your ads look like Rodeo Drive.

Point of this post is not to give away Frager ideas (because for each idea there's one on the shelf to blow it away), but to show you that a domain and fancy TV ad alone does not build a business in a digital age where competition is just a click away and making email offers to your customers at rapid pace.

You can't stand still. You need to integrate the best of old and new world thinking.

And if you start by taking a celebrity or cause that stands for something bigger but fits your branding like a glove, launch a name around that and watch what a domain can do. Love to see the hater faces then.

"o before one indicts those responsible or the extension, remember a domain is only one component of the larger recipe for business success.

Read my primer. Then reread it and ask yourself does Apple do this and how. Then you'll see that you have the power to be anything you want to be.


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Thursday, March 15, 2012

For $185K, It's Not About Not Setting LLL or .Net Record- It's All About Truncation, Baby!

"This business still offers opportunity like no other! So many un-mined veins. There are just 200 million names registered for 7 billion people (and 500 million businesses) to share. " ~~Frank Schilling


Before:
OnAPP.com/cdn

After:
CDN.net

Any questions?

Though this set a record for .net and LLL truncation, and is higher than the ASP of $5OK for most end-user truncation-motivated acquisitions, it is not even close to the traction records being set by such a sales as:

GoDuDu.com, pays over a million to truncate to DuDu.com

In promoting the value of truncation in domains, we've talked about something called the radio test. I've been taking that to the next level with something I call the SIRI test. Ask SIRI for TUMLBR and see what she says?

Could that be why they bellied up to the bar and went for Tumbler?

Why Box.net suddenly had to be rebranded Box.com?


Or why Meet.ME was worth $450K to MeetMe.com?

Or driving another mid-five figure DNS November sale, East Rest is a luxury bedding product sold by direct response TV ads. The call-to-action had been MyEasyRest.com. They spent mid figures to upgrade to EasyRest.com.

Smart. I reckon there are thousands of other sales made simply to truncate the name and drop the “my.” And now Afternic DLS will help connect these kind of branding problems with solutions as never before.

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Apple Was $410 When We Predicted $1000- Now 60 Days Later is at $600!


Apple's share price touched the $600 mark as trading opened this morning, just a month after reaching $500/share for the firsttime. The stock has, however, pulled back slightly since the open and now sits at $594.

The stock price has been on a tear ever since Apple reported blowout earnings for the first fiscal quarter of 2012, rising nearly $180/share, or close to 40%, in under two months.


At the end of February, Apple broke through the important psychological barrier of $500 billion in market capitalization. Apple is the most valuable publicly traded company in the world, worth nearly $560 billion, more than $150 billion higher than second-place ExxonMobil.

Apple is now within $50 billion of claiming the "most valuable publicly traded company ever" title. According to the S&P, Microsoft had a peak market cap of $604 billion during the dot-com boom in December 1999. Adjusted for inflation, Microsoft was worth $813.42 billion in January 2012 dollars at its peak, and Apple would have to reach $873/share to surpass that total.

See our groundbreaking Apple analysis HERE

Source: MacRumors

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Correction/Update: Make That 19 Names Sold in ONE Day!


"You could say the domain business is very much like the Vegas nightlife. When times are good people drink to celebrate, the angel and equity money is all too happy to spend big bucks for a good name. When times are bad, people drink to forget, and in the domain world, money comes out looking for a hedge. Something of real intrinsic value in a sea of uncertainty."
~~ Frank Schilling


Einstein said, "Not everything that can be counted counts, and not everything that counts can be counted." That in mind and with Ron's tally of what can be counted in, here is an update to my earlier post:
21Questions.com $35K
BrainBeat.com $10-20k USD
CareerLoftcom $5-10k
CDN.net $185K
DataMatching.com $5,000,
DENG.com $65K
DiscountBathTowels.com $6k USD
DiamondEarings $5-10K
Enersave.com $25K
GentlemensReview.com $5-10k USD
GlamCosmetics.com $3k USD
GoldenFinger.com $9K a
HealthSingapore.com $9k USD
LagunaSanRafael.com $4K (xgile national park- Chile)
NolaLaw.com $10-20k
Porita.com $5-10k
PrivatKredit.com $35K
ScubaJobs.com $8,000.
TORC.com $68K


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Wednesday, March 14, 2012

Survive2012.com Owner Bets $350K ON The Apocalypse


"energy, drought, climate change, civil unrest and a few other minor problems

aka. A prudent person foresees danger and takes precautions.
The simpleton goes blindly on and suffers the consequences. Proverbs 22:3





Robert Bast has already spent more than $350,000 preparing for Armageddon, reports CNNMoney's Blake Ellis.

Bast, who runs Survive2012.com in his spare time, bought an acre of land, an extra house, and a safety bunker near his home in Melbourne, Australia. Grand total: $330,000.

He also stocked up on food, water, and equipment like gas cookers and generators, which added another $16,000 to his bill, Ellis says.

Solar flares, flu pandemics, and asteroids hitting earth are some of Bast's biggest concerns.

Strangely, his fears are not completely unfounded, given the recent list of global risks for 2012 written by the World Economic Forum

Says Bast, "The Long Count Calendar of the Ancient Mayans ends on Dec 21 2012. There isn't much information regarding what the Mayans thought would occur in 2012, but the consensus of opinion is that there will be great change. To some people this means a positive, spiritual change. Others, like myself, consider that a catastrophic event may have been predicted, and it might mean the end of the world, as we know it."

"There is zero scientific evidence that anything will happen, but there are numerous things that could easily threaten the human species in the year 2012, such as a geomagnetic reversal, asteroid strike or supernova. Or something more intimate, like a flu pandemic, or a nuclear war."

Source: Business Insider




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Me Bad- Frank Closed SEVEN Sales Yesterday- What's $115K In a Day's Work?


The third correction on this story.

The average selling price is $16K each. Imagine you can buy a brand for $16K? The retail value if these had been engagements at Landor, would be $3-4 million. Then you'd have to build it.






Mr. & Mrs. Frank Schilling Sales March 13, 2012 (est. 115K- Frager (ApraisoBot beta) Fully Appraised End User Value $3.5-$4 Million)

GentlemensReview.com $5-10k USD
HealthSingapore.com $5-10k USD
GlamCosmetics.com $3-5k USD
BrainBeat.com $10-20k USD
LagunaSanRafael.com $3-5K (xgile national park- Chile)
DiscountBathTowels.com $5-10k USD
LLLL.com $50-100K (NDA)


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oops... Shilling made 4 sales yesterday, not 3- one to Political Royals- Total $100K PLUS! Frager Patented "Apraisobot" $3.5 Million End User Value


The 4th one was an LLLL.com with Chinese meaning (as in the surname of the man who served as paramount leader of the People's Republic of China from 1978 to 1992) for a steal at low six figures. You'll have to wait for Ron's report for the specifics but it was a lot like the dudu deal.

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Imagine Selling Domain Names Each and EVERY Day For $15-45K or More


Well how about selling FOUR a day-- that's what March is feeling like for our boy Franky and his client, Donna Schaffer, who has been selling reasonable and selling off another great portfolio that's been placed in the trust of the DNS team.

Her latest sale was SmartExpense.com, which will be the name for a CLOUD expense based tracking system made by technology leader Concur. For Schilling a great buy was a Chilean landmark that few reading this would have recognized on a drop list for what it actually stood for.

It's all abut having an eye for smart names and a total understanding of the value they can create.

Mr. & Mrs. Frank Schilling Sales March 13, 2012 (est. 125K- Frager Full Appraised End User Value $3.5 Million)
BrainBeat.com $10-20k USD
LagunaSanRafael.com $3-5K (xgile national park- Chile)
DiscountBathTowels.com $5-10k USD
LLLL.com $50-100K (NDA)


Donna Schaffer Sales March 2012 (est. $15K- Frager Full Appraised End User Value $2 Million)
SmartExpense.com $5-10k USD
ProFighting.com $5-10k USD


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