Frager Factor

Friday, March 29, 2013

Jamie Zoch Easter Gem: Holiday Domain Names Lacking Development

From the private archives of the smartest minds in domaining:

Holiday Domain Names Lacking Development posted by Jamie Zoch in June 29th, 2010 in Development  Tags: Development,domain names, federal holidays, holiday domains, Keywords jamie
Federal Holiday’s in the U.S. are welcome days to many 
people as it marks a day off of work and often times deeper meaning for many. Although these holidays only come around once a year, they are days and times that many are aware of and search and likely direct navigation of these terms leading up to and on these days are likely high. Non-federal holidays are no different!

Every holiday is different and when it comes to these terms, some have a lot better chances of making money with the matching term and website if developed. is one of the most powerful of the holidays IMO when it comes to the internet with the highest potential to be a site offering products and revenue year round. No website resides on, as it is a parking page currently. Yes, Christmas is only one day of the year but many people start shopping for Christmas in September or even October… some even the day’s after Christmas. Basically, Christmas shopping happens almost all year round, so it was a bit disappointing to see parked.

Here is a list of the 2010 Federal Holiday’s in the U.S.

• January 1, 2010 (friday): New Year’s Day [Jan. 1
 every year]
• January 18, 2010 (monday): Martin Luther King Day [3rd monday in Jan]
• February 15, 2010 (monday): Presidents Day (observed) [3rd monday in Feb]
note: Presidents Day is also Washington’s Birthday (observed)
• May 31, 2010 (monday): Memorial Day (observed) [last monday in May]
• July 4, 2010 (sunday): Independence Day [July 4th every year]
July 5, 2010 (monday): federal employees extra day off for July 4th
• September 6, 2010 (monday): Labor Day [1st monday in Sept]
• October 11, 2010 (monday): Columbus Day (observed) [2nd monday in Oct]
• November 11, 2010 (thursday): Veterans’ Day [Nov. 11 every year]
• November 25, 2010 (thursday): Thanksgiving Day [4th thursday in Nov]
December 24, 2010 (friday): federal employees extra day off for Christmas
• December 25, 2010 (saturday): Christmas Day [Dec. 25 every year]

Of those holidays, here are the current status of each matching terms as a website. Also to note, each holiday can be stated differently, so I may add in a similar "name" to the holiday that is also popular: : Developed (party related) Developed (party related) Does not load Does not load Parked Parked Developed Parked Parked Forwards to Forwards to Forwards to Forwards to Parked Parked Parked Parked Parked

Of the 12 Federal Holidays and related terms (18 total) 3 are developed, 4 forward to a developed site and 11 are parked or do not load.

Related holidays but not observed as Federal Holidays Developed

V Parked Developed Forwards to Parked Parked Forwards to Developed Developed

Of the 9 related holidays mentioned above, 3 are parked, 4 are developed and 2 forward to developed sites.

I would personally say that the "related holidays" hold the best shot at producing revenue as a group and the best ones would be and,, and As I stated at the start of this article, I think is the best of all the domains with the highest potential to make year round revenue but sadly it sits parked.

I’m sure I left some observed days out but I think I at least covered the vast majority of them. It is interesting to see the list all together and what is parked or developed. Greeting card companies have a hand in 5, which is interesting but a lot of cards are sent during holidays, so it makes sense. was the biggest let down for me. likely does well in October with costumes. and likely do well even though the more popular is parked. Mothers and Fathers day I’m sure get some love around those days but would likely do better developed. could likely do well selling flags or fireworks. Overall, not too bad but I expected more to be developed….

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