Frager Factor

Wednesday, October 09, 2013

Buy Belize (.com) Rolls Out National TV Campaign

And they really DO want you to buy or invest in Belize real estate. The short spot makes a very convincing case. The Buy preface to Belize works much more effectively as a call to action than Belize (.com) would. You are asking the customer to do exactly as told "Buy Belize" and therefore click troughs would have to come from pre-qualified or interested parties.

I am seeing more convention and visitor's bureaus follow's lead and realize when running TV spots, EMD is key.

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