Move over 1-800-dentist, Christian Mingle and DUIAttorney. There's a new direct-response TV money-maker in town.
Medical Cannabis Network, a website pairing patients with doctors willing to recommend medical marijuana, is rolling out a cable TV blitz in New Jersey starting this weekend.
The ad, which depicts a dealer slinging sushi from his leather jacket, is aimed at doctors and patients, according to Jason Draizin, founder of Medical Cannabis Network. But the nature of the ads, and the time slots in which they're scheduled to air, could make them more appealing to the late-night set.
Mr. Draizin founded the company in 2009 after seeing a family member battle a debilitating illness that medical marijuana could help soothe. Finding a doctor to recommend marijuana for this purpose was extremely difficult, he said. On MarijuanaDoctors.com, patients "can locate doctors who will evaluate their medical condition so that they may register for a medical marijuana card and then legally obtain cannabis to alleviate their pain," said Mr. Draizin, a former online marketer.
First Marijuana Commercial Debuts on Major Network produced by MarijuanaDoctors.com, the only service that connects patients with physicians for medical marijuana recommendations.
Visit www.MarijuanaDoctors.com to book your appointment or call 1-866-996-9333
Have a look (with reporting by AdAge)