Google Will Soon Introduce 'Nearby' To Let Other 'People, Places, And Things' Know When You're Around. Ironically Nearby.com is owned by our old friend Alvarez.
A couple of months ago, we posted one of our early Google Search/Now rumors, and it was something of a long range rumor compared to others. While things like parking reminders, proper timer management, and bill pay reminders have already seen their public release, the ability to set contact-based reminders ("remind me when I'm with this person"), hasn't come forward yet. But it will likely appear very soon with a new feature in Android called Nearby, which will allow new interactions between you and nearby people, places, and things.
It's early, but Nearby is definitely a functionality to keep an eye out for. Besides the obvious applications like the previously rumored contact-based reminders, the feature could have huge potential for other areas. We can't be certain whether this will be an I/O unveiling, but here's hoping we hear something official soon.
Many people (not me) won't be very comfortable with the idea of it having access to your mic. I can just imagine the "GOOGLE CAN NOW CONTROL YOUR MIC" sort of news articles..
Continued at the source Android Police