Frager Factor

Tuesday, July 08, 2014

This Brand Name Used To Just Be Terrible. Now It's Toxic.

PLUS: How Do You Trademark a Name in the US? – YouTube Video; Napa Valley Wants to Stop ICANN from Giving ".Wine" and ".Vin" Domains; Corporate Branding: What It is, and How to Do It Right; The Inside Story of How PayPal Ousted an Early Rival; The Best Way to Say No; 5 Psychological Tactics Marketers Use To Influence Consumer Behavior; Trust Will Shape Your Company’s Future and Isis is facing an identity crisis. The company behind the mobile wallet app has announced it will rebrand to avoid sharing its name with the extremist militant group ISIS, or the Islamic State of...

About The Author: Owen Frager is an Internet marketing expert ready to help take your company to the next level.

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