Frager Factor

Wednesday, January 08, 2020

Billions Made On Shorting Cannabis Stocks

Today: Great Leaders Are Confident, Connected, Committed, and Courageous. Corporate Surveillance State Tracks Every Employees Moves









(especially the ones who say they need more followers in order to follow people. The reason their account is locked is because they’re already following FIVE THOUSAND people, likely in a very short amount of time). 





77k transactions in one day!






Follow a day in the life of our fictional American office worker as his company tracks what he does, where he goes and whom he meets








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Tuesday, January 07, 2020

The Decade’s Big Market Winners With No Real Net Worth

Today: Amazon Created 200K New Jobs (for robots). The takeaway: Rapidly changing technology can make it difficult to determine which skills will be in demand in the future. Having a plan for your career and a group of advisers can help you chart the right course.










Number of Amazon warehouse robots:
2019: 200,000
2017: 100,000
2016:  45,000
2015:  30,000
2014:  15,000
2013:   1,000





What does it mean that some of the decade’s big market winners were companies with no real net worth?






There’s plenty of uncertainty these days about how to figure out what skills will be in demand in the future. Here’s how to stay relevant, no matter your job.







The new, private jet journeys are whirlwind treks across the globe, featuring destinations as varied as Easter Island, the Taj Mahal, and Saint Petersburg. 





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Monday, December 30, 2019

Lessons From 2019 IPO Bust (One Now Worth .18 Cents) and... Teleportation Is Real

Today: Canopy, HEXO, and Tilray; Marijuana Drinks; 23-Old NYC Budget; Eyewear; IPO; Ride Hailing; Cannabis










Related: 60 Minutes - Luxottica. Do you know who makes your glasses?
Think RayBan and Chanel Sunglasses are still made of good quality? Watch the 60 Minutes piece on the optical industries empire, Luxottica. Revealing how Luxottica has cornered the industry buying up eyewear collections that use to be independent and converting them to mass produced glasses. Here is a list of Luxottica brands and retailers.












A health technology company focusing on early detection for eye diseases has the distinction of being the worst performing IPO of the year, with shares now worth just 18 cents.













Major pot producers and their beer partners have a full lineup of CBD drinks poised to hit store shelves.




How a 23-year-old making $172,000 in New York City spends his money



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Saturday, December 28, 2019

Could you be the one holding the name for the next Windows, or Xbox?

In 2011 we asked: "Could you be the one holding the name for the next Windows, or Xbox?"

We argued that the cloud is driving the biggest sea change in software since the introduction of the PC. The play is a savings to companies not a cost. The largest amount of money in the history of software will change hands in the next 12 months. Every company wants a piece of the action. And every company has products that no longer apply. The need for names has never been greater.

And now Microsoft introduces CloudPC






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Friday, December 27, 2019

What Did Frank Schilling Know and When Did He know It?

In 2011 most people would have laughed at the idea of buying an enormous, bulky item such as a matress on the internet. Except Frank Schilling. In a market that didn't exist then, he gave a jumpstart, and lifetime competitive advantage to a first mover in what has become a $29 billion battle to own how America sleeps.

He sold EasyRest.com for $26,000, a name that Estibot valued at just $2600 based on PPC metrics.

Since Frank sold that name, 175 online mattress companies have emerged. That's 174 that couldn't benefit from the one name that articulates a benefit to the consumer, that is easy to spell, pronounce and remember after seeing so many competing brand ads on TV —and you can’t tell them apart.

Because all sales rely on direct response television ads, a name is also a call to action that can make or break

Competitors are named Purple, Parachute, Hyphen, Leesa, NectarSaatva, Amerisleep, Eight, Casper, and Tuft & Needle. Last year Serta Simmons launched Tomorrow Sleep, Mattress Firm launched Tulo, and Walmart launched Allswell.

Sooner or later—and if history’s any indication, it’s probably sooner—there’s going to be a massive shakeout in this category; the survivors will be the powerhouses that have built strategies and market positionings that can’t be matched by the smaller players.

And even though EasyRest is still a smaller player, the name will make it the biggest acquisition target. One startup just got $200 million in venture funding.


Sale after sale confirms that domainers may be sitting on $50k and up value names as brands, and be misled looking at Estibot/Valuate appraisals which would have blind sighted owner's perception of value at just $4500 for New York Plumbers, $14K for Quilted.com, $2600 for EasyRest.com or appraisal of just $2600 for BigBasket.com which DNS sold for almost 10x more and is now Bangalore's first comprehensive online grocery store. Look at the local Safeway and think someone's going to put all this online and the domain bots only value its worth at a couple thousand bucks?
















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What Did Frank Schilling Know and When Did He know It?

In 2011 most people would have laughed at the idea of buying an enormous, bulky item such as a matress on the internet. Except Frank Schilling. In a market that didn't exist then, he gave a jumpstart, and lifetime competitive advantage to a first mover in what has become a $29 billion battle to own how America sleeps.

He sold EasyRest.com for $26,000, a name that Estibot valued at just $2600 based on PPC metrics.

Since Frank sold that name, 175 online mattress companies have emerged. That's 174 that couldn't benefit from the one name that articulates a benefit to the consumer, that is easy to spell, pronounce and remember after seeing so many competing brand ads on TV —and you can’t tell them apart.

Because all sales rely on direct response television ads, a name is also a call to action that can make or break

Competitors are named Purple, Parachute, Hyphen, Leesa, NectarSaatva, Amerisleep, Eight, Casper, and Tuft & Needle. Last year Serta Simmons launched Tomorrow Sleep, Mattress Firm launched Tulo, and Walmart launched Allswell.

Sooner or later—and if history’s any indication, it’s probably sooner—there’s going to be a massive shakeout in this category; the survivors will be the powerhouses that have built strategies and market positionings that can’t be matched by the smaller players.

And even though EasyRest is still a smaller player, the name will make it the biggest acquisition target. One startup just got $200 million in venture funding.


Sale after sale confirms that domainers may be sitting on $50k and up value names as brands, and be misled looking at Estibot/Valuate appraisals which would have blind sighted owner's perception of value at just $4500 for New York Plumbers, $14K for Quilted.com, $2600 for EasyRest.com or appraisal of just $2600 for BigBasket.com which DNS sold for almost 10x more and is now Bangalore's first comprehensive online grocery store. Look at the local Safeway and think someone's going to put all this online and the domain bots only value its worth at a couple thousand bucks?
















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Tuesday, December 24, 2019

War on The Rocks (.com): A New Generation of Unrestricted Warfare is Hacking Your Life

In 1999, two Chinese colonels wrote a book called Unrestricted Warfare, about warfare in the age of globalization. Their main argument: Warfare in the modern world will no longer be primarily a struggle defined by military means — or even involve the military at all.

They were about a decade and a half before their time.


ARTIFICIAL INTELLIGENCE, FORESIGHT, AND THE OFFENSE-DEFENSE BALANCE




















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Sunday, December 22, 2019

47-yo Alphabet CEO's $224 Million Pay Package Versus 8-yo YouTuber's $26 Million Payday

Today: Bitcoin, Millionaires, Billionaires, Crypto, Chinese Ponzi Scheme. NSA Data Leaks





























A data silo we didn't know existed until a certain IT admin went rogue





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About The Author: Owen Frager is an Internet marketing expert ready to help take your company to the next level.

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