Frager Factor

Thursday, May 22, 2008

Schwartz Launches Next Revolution at t.r.a.f.f.i.c.

Ron Jackson blogging live from Orlando:
Rick Schwartz promised to unveil a evolutionary new product that he expects to be the "next big thing". That was unveiled right after lunch and the product - dubbed Vertisi - did indeed appear to be a show stopper. Vertisi allows you to lay a piece of film over any piece of glass and that layer of film becomes an interactive touch sensitive display that can be used for anything from store displays to public Internet access available from any surface the film is applied to. A projection unit casts the interactive image on the film.

developing.....

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