Frager Factor

Saturday, December 15, 2012

Meet Domaining's Most Fascinating Person 2012: "Danno" In Memoriam

Dan Brown 1960-2012

May brooks and trees and singing hills
Join in the chorus too,
And every gentle wind that blows
Send happiness to you.
~Irish Blessing

Seems everyone wants to be a blogger these days perceiving it as a fast road to riches. Truth is it's a hard, time-consuming and thankless job that very few bloggers who start out with the best intentions are able to sustain over time.

So when  a blogging colleague disappears off the radar, I just assume that they give up, not seeing the ROI. That's why I never gave a second thought to why Danno dropped off the radar.

Until John Berryhill posted asking if anyone heard from Danno lately and then reported his passing. 

I never met Dan Brown in person, and had fallen out of contact for the past year. But prior to that from the moment we were drawn to each other's thinking on Frank Schilling's board, we became fast online friends. He was my student who wanted to soak up every ounce of my knowledge on blogging.

But truthfully he taught me more than I ever taught him. He often came to my defense when people bashed me on comment threads, but privately would write to me with suggestions how to address an improve the situation.

Dan did make two of the biggest contributions to my blogging success, first suggesting I change my original black background color to white so older folks like him with poor eyesight could read it. He also suggested ditching my photo and instead creating the postmark branding that I have use ever since, the image that tends to stand out on domaining and twitter feeds.

I think the best way to memorialize Dan is to reprint the first letter he ever sent me and the post I made via VIP channels that he was reacting to:

Hi 'Sports Fans' 
My name is Dan Brown I am over 45, even though my personality is much younger. I worked at the race tracks in So.Cal for 14 years (from hot walker to trainer). Won a few stakes races and placed in few 'graded stakes'. 
Was working for a mortgage company in 2000 when I first turned on a computer. Like most, I did not 'get' domain names and missed the boat. Registered my first domain in 2002 and then in about 2004 started to become "addicted" 
Went through a long ~ long learning process...mostly from Dnforum. From 'type o's to industry specific domains. Have not made any sales over 12k. currently own about 2000+ domains. I live in Long Beach, Ca. were I kinda take care of my brother who has some what of a disability. 
So, there's not much out in the world for an x-horse it was either I learn about domains, or learn how to say "would you like that order super-sized" about 300 times a day...LOL. 
I send Frank news, because I like it and want to help out with somewhat relevant information. I have never met Frank, but I think it is quite obvious that his opinions matter and his willingness to share his thoughts on the "future" of this industry is...'priceless'. 
Right now, I think the next 2 - 5 years is going to bring the most dramatic change in the world of domains and search engines...and I do not want to miss it. If you have read any of my know I have my own 'unique' thoughts on both domains and SE's. 
I am an just a "idea guy" about the domain industry and the search industry and just looking to turn a few of these into reality. 
I guess that's basically a thousand words or less...LOL

Ps. Owen, Can I post this all on my blog? It is really good stuff...and I think it will help people appreciate you more...without  the "comment" morons that post, after you make a blog post. Best,Dan  (of: since you never got the chance, I am reposting it here in your memory)

October 26, 2011

Good Morning Folks,

Few things can rattle your world more than the loss of a job. But faced with the resultant soul-searching, some recent pink-slip recipients are refusing to be casualties of the latest recession. Instead of quietly joining the ranks of the unemployed, they're resolving to seize control over their career and become their own boss. They're pursuing an entrepreneurial dream.

Is launching a business today a high-stakes risk? Of course. But it's never been easy to build a successful business, in any era or in any economy.

The right business idea at the right time can overcome all manner of obstacles. An ordinary person today still has the potential to catapult a start-up company into an industry leader. But reaching that goal requires tireless commitment and sound business strategies.

==>  Save your bucks and get noticed without expensive advertising

Here are 10 broad strategies that were used to build multimillion-dollar (in some cases, multibillion-dollar) businesses taken from the entrepreneurs profiled in Renee Martin's book "The Risk Takers: 16 Women and Men Share Their Entrepreneurial Strategies for Success."

1. Go on a treasure hunt and find an underserved niche
Identify and then cater to the particular needs of a market niche that competitors have neglected or ignored. Develop a specialty in which your business clearly excels. Remember, even a huge multi-billion-dollar corporation can't offer everything to everyone. Many niches are too small for them to consider.

2. Spot a new trend and pounce
Look for emerging consumer needs and desires arising from a shift in cultural, economic or technological trends that signal new market opportunities. Act quickly. Don't be tentative.

3. Just start!
Stop the excuses. The "perfect" time for a business launch will never present itself.  Don't give would-be competitors the opportunity to beat you to the punch. Get moving. Set short-term goals and deadlines that bring you closer to opening for business.

4. Buck the conventional wisdom
Ignore those who say, "It won't work" or "It's never been done that way." Veer away from established formulas and ways of thinking. Look at so-called industry best practices with a hyper-critical eye. Dissect them, slice and dice them, contemplate different "what if" scenarios in your mind.

5. Exploit your competitor's weakness and make it your strength
Take a critical look at your competition from the perspective of a customer. Listen closely to the needs and complaints of prospective customers during sales calls. This will help identify competitor vulnerabilities and weaknesses. Find ways to eliminate such deficiencies in your own customer service and products, then go a step further and make sure you excel in those areas.

6. Hit 'em where they ain't
Set your sights on areas that your competitors have neglected or ignored. Learn to anticipate new areas where there might be a demand for your services and position your business to be there ahead of your competitors.

7. Save your bucks and get noticed without expensive advertising
Get your creative juices percolating to come up with ways to expose your brand to the masses. Don't be shy, be bold. Chutzpah often works. Brainstorm with colleagues, friends and family. Have a little fun with this strategy.

8. Trust your gut
Develop and learn to use your intuitive powers. They are valuable business skills, particularly when you're about to enter uncharted waters and everyone is telling you to play it safe. When the pressure is high and chaos threatens, keep your composure and rely on your gut-level instincts.

9. Never let adversity or failure defeat you
Don't accept the limits others or circumstances place on you. The ranks of successful entrepreneurs are filled with men and women who refused to stop believing in themselves. As an entrepreneur, you'll surely experience stressful moments that will test your faith. Just remember, the antidotes are persistence and resiliency. Believe in your business idea and in your own commitment to seeing your business succeed.

10.  Never stop reinventing your company
Continually look for ways to introduce new products and services for existing customers and for newly identified market niches. Think of complacency as a genuine threat to your long-term bottom line. Never let your guard down.

Have a GREAT day?


"You can easily judge the character of a man by how he treats those who can do nothing for him." ~Goethe

As John Berryhill wrote on Danno's site, "Dan Brown left us suddenly in March of this year.  The only thing of value that any of us leave behind are the kind memories of those who knew us.  By that measure, I’ve found out that Dan has a large estate.  Value whatever piece of it which you’ve inherited, increase it, and pass it on."

Gone - flitted away,
Taken the stars from the night and the sun
From the day!
Gone, and a cloud in my heart.
~Alfred Tennyson

Danno, for your kindness, your intelligence, your friendship and your humanity, we hereby anoint you one of Domaing's Most Fascinating People for 2012.

In the spirit of the season we're giving thanks to the pioneers, fighters, doers and givers that inspire us and make up this year's group of Domaining's Most Fascinating People for 2012. 

 Andee Hill, Director of Business Development,

Catch up on more of Domaining's Most fascinating People for 2011:

We know some of them already, and we're inspired by their stories of altruism, of creating fresh opportunities for those who are much less fortunate. It takes vision and commitment - and a rare perspective that sees the world with clarity far beyond personal financial success.

Adam Dicker
Merlin Kauffman
Andrew Rosener
John Ferber
Scott Cleland
Mike Mann
Michael Cyger

And revisit 2010 Awards:
Be inspired by the success of people who did the work to transform their dreams into reality. Every one of these Most Fascinating People 2010 knew that the true path to revenues and riches is to build a brand with an actual business model based on differentiation, relevance and value.

Barbara Dillman Neu
Teen Domainer
Ryan Colby
Patrick Ruddell
Mike Sullivan & Fusible
Jeff Gabriel
Rob Grant
Rob Monster
Warren Royal
Bill Kara
Jeff Tinsley
Lori Anne Wardi
Mike Fiol
Monte Cahn
Jeff Bennett
Adam Matuzich
Colin Pape
Francois Carrillo / Ron Josephs 

About The Author: Owen Frager is an Internet marketing expert ready to help take your company to the next level.

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