Frager Factor

Monday, July 28, 2014

Wine App Solves Age-Old Dilemma; Launching w/o Domain Name Presents Another. Rick Schwartz Has A Solution.

A wine menu is just a string of confusing French words to most people. But take a photo of one with WineGlass, and the app overlays reviews, tasting notes, and what you should expect to pay for each bottle on the menu. WineGlass could keep you from getting ripped off, find you vino you actually like, and make you a hit at dinner parties for just $5.

Developed by a Roddy Lindsay, a six-year Facebook veteran and data scientist, WineGlass combines optical character recognition with top wine database CellarTracker to turn you into a sommelier, even if you don’t know what that means.

Wine Glass, a new phone app aims to make anyone a wine expert by matching wines with what you’re eating and what you can afford. Wine Glass can turn even the most clueless of wine drinkers into an instant connoisseur.
  • WineGlass is a new app that provides a wealth of information to the user simply by scanning the name of the bottle into a database
  • Currently available for iPhone users to download for $5, the user points their camera at a wine menu and takes a photo
  • WineGlass then scans the wine names using optical character recognition and matches them against a database of over one million reviews
  • The developer believes the app will be good for the wine industry as it will help improve pricing transparency

It reads or explains any wine on any wine list in any language. Looks as if this could become very popular and profitable (especially when restaurants and wineries buy ads), but how will one find it without its own branded domains, especially when APP store in iTunes is a walled garden almost impossible to search from the outside and even more like looking for a needle in a haystack from  the inside.

Related but not, Selling Wine Glasses online is a big business. behemoth Riedel missed the boat at owning the keyword category killer. That went to Stephen Falango has been a avid wine collector and wine educator for twenty years, Stephen is the founder of and, who forwards to using a plug and play storefront, he also applies to dozens of related wine domains like Stephen founded the Wine School at Tierra Mar in 1992 and he is a bit of a nut when it comes to wine. Maybe he can license the name, cross prime the app on his site or lease the untapped capacity on his domain by using the infamous Rick Schwartz "enter button" invention. Stephen if you are reading this please contact me and we'll discuss.

Read more on Daily Mail: or on TechCrunch

Or watch video, Brandon Scott reports.

About The Author: Owen Frager is an Internet marketing expert ready to help take your company to the next level.

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